I have a question, when your athletes are in warm ups before competing do you tell them how their competitors have done? For example 'everyone has hit so far so you have to too' or 'teams are having issues so this is your title to lose'?
I can see advantages and disadvantages to both, so just...
I would guess (and I am really guessing) that you would have to sign some sort of contract with USA cheer stating you have all the correct licenses, and tick all the 'legal' boxes they have for producing a mix.