I'm new to this cheer thing, and am wondering if the way my kids are being treated is the norm. One coach is intimidating and very forceful with his tactics in handling the team. We have been told by the owner that his discipline is necessary to make the team focus, but my daughters feel intimidated by this guy. I don't parent like this. If they can't get something, I don't force it. I believe their skills, even physical strength they need for stunts, will come in time and there is no need for shouting and pushing well over their limits. Some moms tell me their kids are used to this method of training so they don't complain.